This weekend, a 90-seat experimental theatre in the Netherlands presented a Klingon opera (performed completely in the fictional alien language). This article from Radio Netherlands Worldwide makes some flailing attempts to give the opera meaning or context, but for us the real issue is visibility. In the media coverage of the event, the artistic merits of the work have taken a back seat. News outlets all over the world are talking about this small theatre. As one of the creators says: "Well, how's this for visibility?"
In your theatrical work, where do you draw the line between a stunt and good publicity?
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